IQOS, an innovative tobacco heating device, introduces the new limited edition IQOS ILUMA NEON PURPLE. A creation inspired by the energy of summer colors, embodying the vitality of neon violet and purple tones.
The new limited edition has been recognized with the Red Dot Design Award, an international product design award achieved for its bold color combinations. Celebrating the change with more than 20 million adult users worldwide.
IQOS Iluma line is the so-called Iqos 4.0 – the fourth generation of the most popular heat-not-burn devices in the world, that entered the market in 2021-2022.
The latest model, IQOS Iluma Prime, takes the appeal of heat-not-burn tobacco to a new level with the new technology Smart Core Induction System™, maintaining the original IQOS technology that heats tobacco leaves directly from the inside.
With a new structure without blades, there is no need to worry about blade damage, and there is no need for troublesome cleaning after use.
Device can be used two times continuously. It also has an auto start function that automatically starts heating.
IQOS Iluma Prime is designed for use with Smart Core Stick™ only. Do not use IQOS Iluma and Smart Core Stick™ with traditional IQOS devices (IQOS 3 Duo and earlier models) and their dedicated tobacco sticks. This can damage the device.
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